This is what they find.
This site can’t be reached.
premadasas.com took too long to respondNone of this is a failure of the business.
Your shop and your stones are real. Buyers look online first, and the website was never kept up. So they buy elsewhere.
Premadasas has been trading since 1956 - Colombo, Kandy, Dambulla. Seventy years of trading has left its mark online, even though nobody has been looking after it.
“To modernize the traditional gems and jewellery industry… to meet the present day competitive global demand.”
Premadasas Gems & Jewellery, published company vision.
That is your own stated aim. This document does not argue with it. It is about the gap between that aim and what a buyer can reach today.
Backlinks re-measured 28 August 2026. Name searches: Google Ads Keyword Planner, worldwide - “Premadasa”, “Premadasas” and “Ranasinghe Premadasa” return one identical curve.
These are not projections. This is how many people, every year, type the name of a stone you already sell into Google.
Searches multiplied by Google’s average cost per click, $1.65. What this traffic would cost to buy.
We also checked wholesale terms like “gem exporter Sri Lanka”. Almost nobody searches them. Trade buyers do not browse. They come to you by name, on a recommendation, which needs a different approach.
Only three per cent of this searching happens in Sri Lanka. The rest is overseas.
Monthly search volume for the same twelve buying terms in each market, English, pulled 27 August 2026 from the Google Ads Keyword Planner via DataForSEO. Fifteen markets shown; yearly figures are the monthly measurement multiplied by twelve.
We asked the question a serious overseas buyer asks today: who are the trusted certified Ceylon sapphire dealers in Sri Lanka?
This is what we saw on 26 August 2026. It is a record of that day, not a ranking report.
Several have traded far less time than you, and none own a reputation like yours. What they have is a website that answers. You hold more links than two of them, and you still score last - because every point you are missing sits on the half a working site fixes.
Google trust 80, AI readability 20. Augmara’s composite, not a Google metric.
Another gem house in Colombo is called Premadasa & Co. One letter apart. We asked Google about each name.
Your reputation is being mixed with theirs, and the company with the working website is the one that benefits. This can be fixed, and it is the first thing we would do.
This is everything we found. None of it is unusual, and none of it is hard to fix.
A website is public, so we could measure it. The rest of your business is not, and that is often where more money is being lost.
These are questions, not findings. They are what the 45 minutes is for.
A buyer has to find you, be answered, be followed up, and hear from you again. No single system does all of that.
Every step a buyer takes needs at least two of them working together.
There is no price in this document, on purpose. We would rather understand your stones and your margins before putting a number to anything.
Everything behind this document, and the name fix mapped out.
Rough numbers. Stone values, export split, enquiries a month.
A plan in order of priority, and figures based on your own business. Yours to keep either way.
Prepared by Augmara (Pvt) Ltd, August 2026. Search volumes and advertising costs from the Google Ads Keyword Planner; link and technical measurements from the DataForSEO Backlinks and OnPage indexes; figures pulled 26 August 2026, and the market-by-market breakdown 27 August 2026, all reproducible on request. Market context from the Central Bank of Sri Lanka, the National Gem & Jewellery Authority, and the Sri Lankan parliamentary record as reported by the Sunday Times, 26 October 2025. Search results are recorded as what we saw on the date shown, not as a ranking report. © 2026.
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